Hey, I’m Wesley — the person behind Bield.
I grew up in a small town in Virginia. Bass and crappie on local ponds and lakes, pier fishing whenever we made it to the coast, deer in the fall, and family farms in the background of just about everything. That’s not a marketing angle. It’s where I’m from and where I still spend most of my time off.
I’m a recent mechanical engineering graduate from VCU. Bield is something I’m building on the side, slowly, the way a lot of good things get built — by someone who actually uses the thing they’re making.
Why I’m building this
A lot of outdoor apps are built by people who don’t hunt, don’t fish, and have never been around a farm. You can tell. Features feel guessed at. Maps don’t show what you actually need to see. So I started building what I’d want.
Bield Hunt is for people who scout, watch wind, log sightings, and want an app that keeps up with how they actually think about a property.
Bield Fish is for the way most people I know actually fish — bass and crappie on local water, panfish from the bank, pier and surf trips at the coast — plus the trout and saltwater folks too.
Bield Farm is for the smaller operations that don’t fit into Big Ag software. Diversified farms, orchards, livestock, hay, gardens. The kind of places I grew up around.
The name “Bield” is an old Scots word for shelter — a place that protects you. It felt right.
How we work
Bield is a small family operation. No venture capital, no investor deck, no pressure to grow at any cost. Just careful releases, one at a time.
That carries over to how we handle data. We license parcel boundaries and other map data from public sources — state GIS offices, county assessors, federal agencies — and we credit every source on our in-app data layers page. We don’t resell data. We don’t bulk-export ownership information. We don’t use parcel data for marketing, mailing lists, or any kind of outreach to property owners. Users see the data inside the app for their own personal use. That’s it.
Built in Virginia.